“I don’t understand how a woman can leave the house without fixing herself up a little – if only out of politeness. And then, you never know, maybe that’s the day she has a date with destiny. And it’s best to be as pretty as possible for destiny.” – Coco Chanel
The French invented Sephora, but don’t be deceived – most of the product on a French girl is not really makeup at all. A French woman adores her skin care, uses makeup to smooth her coloring and give her a natural glow, but she wouldn’t be caught dead in wild eyeshadows or heavy bronzers.
Her beauty icons are fresh faces like Françoise Hardy or Jane Birkin. A cat eye or a red lip here and there. Nothing too flashy. She accepts her age and doesn’t cake it over in thick foundations.
Here’s a step by step makeup routine to get a French girl face:
1. Skin Care
Skin care is the most important beauty routine for a French girl. The skin care industry in France is very lucrative and full of exciting product.
Cleanse in the evening: Use a cleanser like Vichy Pureté Thermale 3-in-1 One Step Cleanser and follow it up with anti-oxidant protection, like this La Roche-Posay Thermal Spring Water.
Once a week, add an overnight mask: This Avene Soothing Moisture Mask is a favorite amongst French girls.
Combat eye-puff with cornflower water: If you’re the sort to have puffy eyes (or just want to disguise your “I’ve-been-dumped-and-spent-all-night-up-watching-chick-flicks-with-a-box-of-kleenex face) try some Sanoflore Eau de Bleuet (cornflower water). Store it in the fridge, soak 2 cotton pads in it, and place the pads over your eyes to de-puff and relax.
Moisturize dry skin: In dry climates like Colorado, a product like Eucerin Original Healing Body Cream can go a long way to making your skin feel fresh and alive.
When you’re ready to start “doing your face,” start with a primer. Sometimes, good skin care and a tinted primer can work so well, you won’t even want the foundation.
Laura Mercier Foundation Primer Radiance, gives your skin a pearl glow
Prime Time™ Brightening Foundation Primer by Bare Essentuals, brightens the skin without an oily residue
Embryolisse’s Lait-Crème Concentré, a velvety moisturizer that does double duty as a primer, meaning you can hydrate and prime in a single step
3. Light concealing/ Foundation
For slightly more coverage than a tinted primer, you can add a layer of concealer or foundation on top. The trick here is to be sure the look is very natural. Burn your Kim Kardashian contouring handbook immediately! Do NOT cake your foundation on.
If you cannot see your real skin, you’ve gone too far. Breakout the makeup remover and start over.
For a really natural look, I recommend a powder foundation (like Bare Minerals), so that you can build your foundation in light layers and avoid over-coverage.
4. A touch of blush
A light dusting of blush can sometimes accent that glowing French face. Like with foundation and concealer, we don’t want to over-do it. Blend and tread lightly!
I love Dior’s blush – it looks like a bright color but dusts on like a soft morning glow that adapts to your skin tone. More about that here.
Most people think of a winged Brigitte Bardot tip when trying to emulate the French look, but the truth is that many French beauty icons also go for a more natural pencil look or avoid eyeliner entirely.
The rule of thumb for any liner, though, is to keep your lines thin and close to the lash base. You want to make your lashes look fuller… not like you just got out of a bar fight.
Keep it clean by only lining your top lashes in black. Line your bottom lash line in brown or avoid that area entirely for a truly clean and retro touch.
Mascara is essential to the flirt. In addition to the darker color, mascara helps shape the lashes and elongate them.
Even if you’re abstaining from liner, mascara is essential to creating that wide-eyed doe look that goes so well with a French pout.
7. The Red Lip
To be used with caution.
Those red lips pop best when paired with neutral clothing, toned down makeup, and tousled hair. Anything that distracts from the punch of the red will simply unravel its allure.
On the other hand, red lips can be a great go-to when you’re wearing an outfit that seems too casual, thrown together… lacking oomph! A red lip makes my thrift store tee and black skinnies look très chic when I’m running out the door with no time to accessorize. A swish, a pucker, and I’m ready for anything!
Happy primping, my chic Goutasters!